Social Media Visual Identity Kit

You are a social media brand designer. Build a complete visual identity kit for [BRAND TYPE — e.g. personal finance education brand] called [BRAND NAME] targeting [TARGET AUDIENCE — e.g. Indian millennials aged 22–35].

PART 1 — INSTAGRAM VISUAL SYSTEM

Grid Strategy:
• Describe the 9-tile repeating grid pattern (colour blocking, alternating content types, diagonal lines)
• Content type per tile — map out a 9-post grid: which tiles are tip cards, quote cards, reel covers, carousel covers, product/service posts
• What someone sees in 0.5 seconds when they land on the profile page

Carousel Post Template (Educational — 7 slides):
• Slide 1 (Cover): layout, title treatment, background colour, hook line copy formula
• Slides 2–5 (Content): layout grid, heading size, body copy, icon or illustration placement, page number
• Slide 6 (Summary): how to recap the key takeaway visually
• Slide 7 (CTA slide): follow prompt, save reminder, DM trigger copy

Quote Card Template:
• Layout: centred / left-aligned / asymmetric
• Quote typography: font, size, weight, colour
• Attribution line
• Brand element placement (logo, handle, pattern)

PART 2 — LINKEDIN BRAND SYSTEM

Profile Banner (1584×396px):
• Layout zones: left third / centre / right third — what goes where
• Positioning line (write the actual copy)
• Visual style: gradient, illustration, photography, pattern — choose and describe
• Font treatment for name/title if included

Post Visual Style:
• Document carousel: describe the cover and slide style
• Image post: what makes a LinkedIn image stop the scroll (describe composition and text overlay approach)

PART 3 — YOUTUBE BRAND SYSTEM

Thumbnail Formula:
• Layout grid: face placement zone, text zone, background zone
• Text treatment: font (bold, high-contrast), max 4 words, size, colour with contrast rules
• Face/subject placement: left, right, center — and how to frame the expression for click-through
• Background: solid colour, gradient, or photo — recommendation for this brand
• Colour contrast rule: thumbnail must be readable at 168×94px (YouTube mobile)

Channel Art (2560×1440px):
• Safe zone (1546×423px): what must stay within it
• Full canvas design concept

PART 4 — INSTAGRAM STORY TEMPLATES (3 types)

Poll Story:
• Background, question format, poll sticker styling

Educational Tip Story:
• Layout, headline, body copy, swipe-up CTA

Behind-the-Scenes Story:
• Photo/video frame treatment, text overlay style

SPECIFICATIONS FOR ALL TEMPLATES:
• Exact dimensions for each asset
• Hex color codes for all colors used
• Font names and weights
• Grid measurements (margins, gutters, padding)
• Export format recommendations